Flashtalking is fully committed to preserving the privacy of users who see advertisements delivered by Flashtalking, and requires the same commitment from all users of the Services including Flashtalking employees, its clients, and anyone authorized to access and use the Platform and related services (“Platform Users,” “you,” or “your”).
Collection of Information
Information We Collect Automatically Through the Services
We automatically collect certain information when Platform Users access and interact with the Services. This information reflects the parts of the platform you visit, and how you interact with the Services.
Browser and Device Information: We collect information at the time of accessing the Services about your browser and device, including your browser type, device type, IP address, user agent string, operating system, mobile carrier (if applicable), connection type and identifiers assigned to your browser or device, such as the advertising identifiers assigned by platform providers.
Usage Data: We collect information about the date and time your browser or device accesses the Services, and the specific pages accessed;
Click and Search Data: We collect information about the buttons and links that you click on and the search terms you employ within the Services.
Location Information: If permitted by your browser or device, we may collect information about the location of your device for the purposes of tailoring the Services to your locality. We also infer information about your general (non-specific) location based on your IP address.
Use of our Platform (Hub): We will use your email address for login authentication, Platform update communications, and marketing communications.
Grounds for Using Your Personal Data
When administering the website through which you access the Services, Flashtalking acts a data controller. We rely on the following lawful grounds to collect and process your personal data:
Legitimate business interests. We may use your personal data for our legitimate business interests to improve our websites and content, and to optimize your experience. Consistent with our legitimate business interests and any choices that we offer or consents that may be required under applicable laws and regulations, we may use personal data and technical information for direct marketing.
Performance of contract. If you are our client, we need to collect and use your personal data to fulfill our contract with you and provide access to the Services.
Use of Information
We use the information we collect to grant you access to the Services, to understand, measure, and report on how you interact with the Services. We use the information we collect from the Service to maintain and constantly improve upon the Services, and to periodically send platform and marketing communications.
Request removal of your Personal Data for Marketing Communications
Whether we received your information through our contractual relationship or through a partner service, you may opt out of marketing communications through the opt out process provided in our marketing messages. Please note that while the opt out is being processed, you may receive additional marketing communications.